The Soundshop aims to provide a music community for artists and fans in order to promote arts education and foster dialogue about music (in part through curated events), which in turn will enhance music for both listeners and creators, and use music as a powerful source for social good.
The Soundshop began in January 2017 when founder Akpanoluo Etteh invited ten musicians to his Williamsburg, Brooklyn apartment to share and discuss their work with each other. This idea of a music “salon” was formed when he facilitated introductions between his friends in the music industry in Los Angeles. Akpanoluo wanted to combine his passions for music, networking, and conversation into an event that helped his friends develop connections and support one another in their creative endeavors.
The energy and fulfilment the first installment of The Soundshop generated led Akpanoluo to expand the event into a monthly session. A large and dynamic community of musicians and music-lovers alike now meet regularly across the New York City area to network, present, and discuss works of their choosing in an open-minded and intellectual setting.
The diverse pool of talent varies each month, showcasing classically trained singers, rappers, EDM artists, acapella groups, singer-songwriters, R&B artists, and jazz musicians.